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Smack Sportswear

The Leader In Beach And Indoor Volleyball Apparel

Smack Advocates Dig Pink and The Side-Out Foundation as a Certified Vendor of “Pink “ Apparel.

 

Torrance, CA. (October 11, 2011) – Smack Sportswear (Smack), the leading brand of custom designed volleyball apparel for both indoor and beach volleyball players alike, today announced its relationship with The Side-Out Foundation and its Dig Pink initiative.  Smack hopes to raise awareness, and funds, for breast cancer research by offering signature “Pink” apparel.

As a certified vendor of “Dig Pink Apparel”, Smack plans to get involved with many of the Dig Pink initiatives throughout the year and will offer discounted pricing on signature “Pink” jerseys, tshirts, shorts, and much more at www.smacksportswear.com/digpink. A portion of the proceeds from Pink apparel will be donated back to The Side-Out Foundation.  Smack will also aid the cause by directing customers to The Side-Out foundation’s webpage to learn more about their mission and encourage them to purchase Dig Pink merchandise.

Smack CEO and Founder Bill Sigler has this to say on the relationship: “I couldn’t think of a better organization to partner with than The Side-Out Foundation and Dig Pink. We look forward to promoting their cause to cure breast cancer in every way possible.”

Rick Dunetz, founder and executive director of The Side-Out Foundation, has this to add: “We are very mindful of the companies we partner with.  It’s important to us that our partners truly care about supporting the cause, and Smack understands Dig Pink® is about much more than selling pink products.  We’re excited and grateful they are helping us to share the mission of our organization.”

About Smack Sportswear

Founded in 1994, Smack Sportswear is the leading brand of custom designed volleyball apparel for both indoor and beach volleyball players.  Smack manufactures its Southern California inspired apparel right here in the U.S.!  This allows Smack to offer its customers world-class responsiveness, supply chain excellence, and un-compromised quality.  It is truly a one-stop shop, with Smack providing apparel and decorating, while sister-company VBSuperstore.com provides equipment and gear.  Some of the top pros not only design, but also help test Smack products before being distributed to the masses.  With a unique business model in place, Smack is positioned to be a leader in athletic apparel.  For more information, visit www.smacksportswear.com.

Side-Out Foundation and its Dig Pink initiatives use the avenue of volleyball to promote breast cancer awareness. This 501c3, non-profit charitable organization provides support and advocacy dedicated to making a significant and identifiable difference in the lives of breast cancer patients and their families by supporting clinical trials, increasing compassionate support services and educating communities. Some of their initiatives include: Breast Cancer Awareness Rallies, Dig Pink Tour, and Rock the Pink tournaments…Stay Tuned for year-round events by visiting www.side-out.org.

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For more info, contact

Kohl Iverson, Media & PR

310-787-1222 x20

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